Sincerely, the mobile gifting startup behind postcard and greeting card apps, as well as newer arrival Sesame for themed gift sets, is on a mission to make the world more thoughtful. To date, it has accomplished that by making gifting easier and quicker through its suite of iPhone and Android applications, and today it’s taking the next logical step with the debut of the Sincerely “Thoughtfulness Engine.”
Question: when does your mobile app also need a web experience? Answer: when the app is essentially an e-commerce shop. Sesame, the recently launched mobile gifting app from Sincerely, a company known for its mobile photo postcard and greeting card applications, is now web-friendly with the debut of the Sesame online store. Like its app-based counterpart, the web store will allow users to browse through the various gift boxes for sale, including the trio of new additions for Valentine’s Day, then purchase and send them without the need to install an app on their phone.
This is a slight change in direction for Sincerely, which has been a mobile-first company in the past. Although the Sincerely website does offer users access to their past orders, account info and address book, the process of designing cards, greetings or ordering other gifts was done on mobile, previously.
Sesame, for those unfamiliar, launched just before the holidays, allowing users to browse and send themed gift boxes from their iPhone. These boxes include unique, hand-picked items packaged nicely, and centered around a theme like “Cocktail Hour,” “Game Night,” “Puppy Picks,” and more.
This year, holiday shopping can be as easy as scrolling through an app and clicking “Gift It.” The best part: You won’t have to worry about shipping.
Sesame is a gift-giving app launched this week by Sincerely — the makers of Postagram.
The gift sets are curated by industry experts. Lick My Spoon blogger Stephanie Hua filled the “Snack Attack” box with delectable Fuckychunky Chip-Zel-Pop, chocolate toffee and brownies, plus black truffle and white cheddar popcorn.
Steep me. Fill me. Remember me. Those messages greeted me upon opening my blue, tea-themed gift set, which Matt Brezina selected for me using his latest mobile-gifting venture called Sesame.
Brezina is CEO and co-founder of two-year-old Sincerely, makers of Postagram, Ink, and now the just-launched Sesame gifts service for sending perfectly paired and packaged boxes to friends and family members.
San Francisco-based startup Sincerely started out sending physical postcards to friends and family from your phone’s photos. Instead of picking up a tourist-shop postcard during your trip to London, you could snap a picture next to Big Ben with your phone and with one tap have the company send a card to your mail-loving parents.
Just in time for swamped holiday shoppers, Sincerely is taking that idea and applying it to gift giving with the launch of Sesame. The iOS app (an Android version is in the works) lets you choose from 13 curated gift sets, each designed to give your friend, mom, or co-worker a unique experience.
Sincerely, the company known for its mobile photo postcard and greeting card apps, is today expanding upon its vision to become a full-on mobile gifting service with the launch of its latest application, Sesame. The new app allows users to browse, select and send themed gift boxes from their mobile phone.
The boxes include hand-picked, unique items centered around a general theme like “Cocktail Hour,” “Game Night,” “Baby Playdate,” “Puppy Picks,” and more, offering a range of items for both men and women as well as adults and children
Not fazed by Facebook’s high-profile launch of Gifts, Sincerely is barreling into mobile gifting too.
Best known for the postcard app Postagram, the startup has amassed a network of 1.2 million members who have sent cards to about 800,000 different addresses. That gives the startup a good base to start from with sending more lucrative physical goods like gifts.
“Gifting is a massive market,” said the company’s CEO Matt Brezina. “No company is going to own it all. Facebook’s brand doesn’t say, ‘Trust me with a credit card. Trust me with your mailing address.’ And it definitely doesn’t say, ‘We have excellent customer support.’ Our brand says all of those things. This is all we do.”
Facebook Inc. is on the verge of a Goliath rollout of its new Gifts program.
But one David isn't quivering in his Santa boots.
Matt Brezina, chief executive of Sincerely Inc., said Wednesday that in the next few weeks his company is going to dive deeper into the mobile gifting business.
The famed illustrator Shepard Fairey has teamed up with San Francisco start-up Sincerely to inspire Americans to get out and vote. Their campaign kicks off Tuesday, in time for the second presidential debate. Sincerely is the 14-person company behind the card-sending smartphone apps Postagram and Ink, which compete with mobile products by American Greetings, Apple, Hallmark and Shutterfly, among others. The apps allow users to write, send and print personalized postcards and greeting cards directly from their mobile devices–no trip to the post office necessary.
Wedding invites with Ink Cards
Sincerely is on a roll. The startup behind a ton of photo-printing and greeting card mobile apps, including Postagram, PopBooth, Sincerely Ink and Dotti, just launched the underpinnings its photo sharing network earlier this month with the debut of “Sincerely Magic,” and today, the company is launching its first-ever partnership with non-profits in a program called “Sincerely Giving.”
Sincerely, the startup behind a range of photo-printing and greeting card mobile apps, including Postagram, PopBooth, Sincerely Ink and Dotti, is today rolling out a major update to its Postagram product which will introduce post office tracking for its cards as well as scannable QR codes – which the company is cleverly not planning to refer to as “QR codes” (too geeky) in its communications with customers.
The craze of printing Instagram and Facebook photos is slowly but surely hitting Europe. Roughly a month ago, Nantes-based DarQRoom became one of the first European companies to offer high-quality Instagram printing. Prior to that, local Instagram printing services were somewhat limited to London’s StickyGram, which transforms photos into magnets.
Sincerely, the maker of mobile apps that let you send your photos as print postcards, is pushing out a new version of its Sincerely Ink app today. The main change is that the theme now features Valentine’s Day cards, as well as other themes like Birthdays or New Year’s. Not huge news in and of itself, but get ready for many more updates like this — the Christmas season went so well for the company that it’s doubling down on holiday editions.
Sincerely, the company behind photo-printing iOS app Postagram, is launching a new app today. It’s designed to capture all the nostalgia that you and your family feel about those disposable camera photo sets you all shot during the holidays over the last couple decades.
Reporting from San Francisco — Most people approach the annual rite of sending holiday cards with all the enthusiasm of filing income tax returns. It's just one more chore on a long to-do list this time of year.
Sincerely, a San Francisco-based tech startup that makes photo-printing mobile apps, including Postagram, and the newly released Sincerely Ink, wants to become the "Amazon of gifting." It’s a hugely ambitious and high-tech initiative that ironically starts with snail mail.
Thanks to services like iCloud and Google+, snapshots flow like water between mobile devices and the web these days. But many of those photos never make the jump from pixels to paper. And, as it turns out, people still love to stick photos and cards to their family refrigerator.
Raised $3 Million Series A Funding
Participation by First Round Capital, Spark Capital, Charles River Ventures and SV Angel