ScanScout
ScanScout is the market-leading online video advertising network. The company partners with major advertisers and publishers to maximize video advertising opportunities. ScanScout creates a new significant revenue stream for publishers, helping them to extract the most value out of their video content and monetize it in a user-friendly manner. For advertisers, ScanScout provides the ability to target, optimize and deliver ad messages to the right content and audience, maximizing user engagement. ScanScout is one of the largest online video networks on the web, serving hundreds of millions of ad impressions every month. The company is headquartered in Boston with offices in New York and Los Angeles-
Location
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investment
Received $2M Angel Funding
Participation First Round Capital
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news
Tremor-Scanscout Merger Creates Web Video Ad Player on Par With Hulu
NEW YORK (AdAge.com) -- Lots of advertisers want to buy online video -- they just don't want to buy it in dribs and drabs from a bunch of different places. That quest for scale is leading to a swath of consolidation in the fastest-growing segment in online advertising.
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news
Video Ad Network ScanScout Jumps On The HTML5 Bandwagon
Video ad network ScanScout, which provides pre-roll and overlay advertising formats to monetize online videos, is rolling out a video advertising format for HTML5-compatible devices. ScanScout joins a number of video startups who have jumped on the HTML5 bandwagon with Apple not supporting Flash on the iPad and iPhone.
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investment
Received $8.5M Series B Funding
Participation EDB Investments, Time Warner Investments, General Catalyst Partners, First Round Capital, Ron Conway
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investment
Received $7M Series A Funding
Participation Angel Investment Partners, First Round Capital, General Catalyst Partners