Ari has extensive experience growing businesses. He co-founded VoiceStar after serving as a senior consultant in the Business-to-Business division at Google. Ari was also the founder of the TradeCraft Group, a strategic media consulting firm. Before joining Google, Ari served as Director of Business Development for Reed Business Information-US, a division of Reed-Elsevier.
In this role, he was responsible for cross-portfolio strategic partnerships, e-commerce services, and licensing for 135 industry leading Business-to-Business properties. Ari was the founder and CEO of Newsletters.com prior to joining Reed Business. He led efforts in content aggregation, syndication, and affinity channel sales at Newsletters.com, which was acquired by MarketResearch.com, a Tribune Company, in 2000 Ari is a graduate of Georgetown University and resides in New York City with his wife, Kayle.