Alison has been working in the digital media space since the mid 1990s. Having been a founding member of the NBC digital team, Alison was able to execute the synergistic power of combining offline and online marketing tactics. Following NBC.com, Alison oversaw many of the marketing endeavors for the Disney.com national sales team. Alison managed on-air, offline, and online U.S. sponsorship sales for 19 Entertainment, the UK-based production company credited with founding the global Pop Idol franchise. Alison holds an MBA from the UCLA Anderson School and a BS from UC Berkeley.
